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JOSS:

Journal of Social Science

INVESTIGATION OF ECOTOURISM DEVELOPMENT BASED ON

COLLABORATION BETWEEN TINGGAN INDIGENOUS PEOPLES

AAD STAKEHOLDERS IN THE PUCAK TINGGAN AREA OF BALI

I Wayan Pantiyasa

, I Nyoman Darma Putra

, Made Antara

, I Wayan Suardana

, I

Ketut Antara

Udayana University, Indonesia

E-mail: [email protected]

, [email protected]

[email protected]

, [email protected]

KEYWORDS

Ecotourism;

Collaboration;

Development;

Peak High Area.

ABSTRACT

This study aims to investigate the response of the Tinggan Indigenous

Village community and other stakeholders to the development of

collaboration-based ecotourism in the Pucak Tinggan Area. This research

adopts an exploratory qualitative approach. Data collection method through

distributing questionnaires to the public totaling 120 (purposive sampling)

respondents, interviews, documentation, observation, and Focus Group

Discussion. The data analysis method used is mixed-methods sequential

explanatory analysis to determine community response, and qualitative

analysis is used to determine the response of other stakeholders. The results

showed that the response of the people of Tinggan Traditional Village

strongly agreed with the development of collaboration-based ecotourism in

the Pucak Tinggan Area, the Government recognized the importance of

collaboration-based ecotourism as an important breakthrough,

Entrepreneurs in the region also contributed by creating jobs for the

community, academics also support ecotourism planning by considering the

need for continuous research and innovation, support from media crews will

help in promoting or introducing the Pucak Tinggan area to the wider

community, tourists respond positively about the condition of the Pucak

Tinggan area which is still natural socio-cultural that is still maintained

hospitality. The Desa Adat Tinggan community supports a cooperative

economy in the Pucak Tinggan area, benefiting local communities, the

government, and the community. They encourage research and innovation,

and media support can influence Bali's vision, promoting benefits for

society, the environment, and governance.

INTRODUCTION

Ecotourism, as alternative tourism, involves tourists visiting natural areas to study or

carry out environmentally friendly activities, namely tourism based on natural experiences,

enabling local communities' economic and social development (Vipriyanti et al., 2022).

By empowering local communities, good participation between local communities and

the tourism industry in the region will be realized, and by involving the community in

decision-making, it is hoped that better forms of cooperation will be realized between local

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Stakeholders in The Pucak Tinggan Area of Bali

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communities and the tourism industry and the Government (Mohamad et al., 2019).

Community-based ecotourism is therefore a logical component of sustainable

development, requiring a multidisciplinary approach, careful planning both physically and

managerially, and firm directions and regulations to ensure the implementation of sustainable

development. Only through cross-sectoral engagement of all stakeholders will community-

based ecotourism be able to truly achieve its goals (Hassan et al., 2022).

In Tinggan traditional village, three groups have been formed, namely: 1) Farmer

Group called Mekar Sari Forest Farmer Group. Members of the group are farmers from

Subak Abian, Tinggan traditional village. The efforts carried out by the Mekar Sari farmer

group are raising bees, Biogas from cow dung, breeding horticultural crops, plant

development and coffee processing.

The problem that has occurred so far is that the operation of the tourist village has not

run well because of the low number of tourists who visit to buy the products offered. So it is

necessary to formulate this research problem, namely the results of an investigation of the

response of the Tinggan indigenous village community and other stakeholders to the

development of collaboration-based ecotourism in the Pucak Tinggan area (Heru Wiwoho et

al., 2019).

The different thing is that the research that the researchers conducted examined the

development of ecotourism based on collaboration between key stakeholders who are

directly involved and both have assets to be managed in ecotourism development, and the

design of an ecotourism site plan model. Another different thing is the use of data analysis

methods and techniques, namely the Arcgis application, AHP. (Analysis hierarchy process)

as a continuation of the SWOT analysis.

The concept in this study is a brief definition of a certain group of phenomena that

becomes the basic understanding related to the research topic directly (Singarimbun and

Effendi, 2009). Concepts are very important in a study and a theory can be built if there is a

good understanding of analytical concepts and know how to apply them (Ahimsa Putra,

2001). The concepts in this study can be described as follows:

Stakeholder Response

Responses can be divided into 3, namely (Fan & Jia, 2023): (a). Cognitive, namely a

response that is closely related to a person's knowledge, skills and information about

something. This response arises when there is a change in what is understood by the public.

(b). Affective, namely responses related to emotions, attitudes and assessing someone towards

something. (c). Behavioral, namely responses related to real behavior including actions or

habits. So between responses, responses, answers can appear due to the presence of a symptom

of an event that precedes it. Stakeholdersare all parties, whether individuals, communities or

community groups, who have a relationship and interest in the organization, company and the

problems being discussed (Freeman (2004). Furthermore, Freeman (2004) redefines

stakeholders into a group that is vital to the sustainability and success of the a corporation.

Responsestakeholdersin this research are the responses given by stakeholders in the

development of collaboration-based ecotourism in the Pucak Tinggan area using the pentahelix

model, namely consisting of the Tinggan traditional village community, the government,

entrepreneurs, academics as primary stakeholders and the mass media as secondary

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Stakeholders in The Pucak Tinggan Area of Bali

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stakeholders. The response of the main stakeholders, namely the community, was to prepare a

questionnaire based on several elements, including: Collaboration-based development

information, sapta charm,economic, socio-cultural and environmental.

Ecotourism Collaborative Governance

Collaboration through multi-stakeholder partnerships is seen as an effective way to

support initiatives in tourism development. The complexity of characteristics associated with

planning, development and management in destinations gives rise to resource management and

governance issues, particularly with regard to the potential success of sustainable development

planning and strategies.

The ecotourism collaboration governance planning in this research is a collaboration

between the Tinggan traditional village community, flower garden entrepreneurs in the

Tinggan traditional village and the Forest Management Unit (KPH) of Bali Province as

stakeholders by forming a management body organization as a forum for planning, organizing,

implementing work, monitoring which is actualized in the organizational structure and job

descriptions of each position (Putro et al., 2019).

Ecotourism Planning

The stages of the ecotourism planning and development process include: (Drum &

Moore, 2005): Stage I: identify potential as an opportunity, carry out an initial evaluation of all

components involved in ecotourism development such as attractiveness, accessibility,

infrastructure, supporting facilities, human resources as strengths and weaknesses. Diagnosing

opportunities and threats; Phase II Ecotourism management plan by looking at tourism

management capacity such as zoning, site plan, conserved design, income sources, impact

monitoring, tour guide certification. At this stage a business plan is also planned which includes

feasibility studies, competitor analysis, marketing plans, financial projections; Stage III

Implementation of the ecotourism Management Plan, namely implementing governance

according to planned standards and procedures and business development, namely providing

food and drinks, selling entrance tickets, selling souvenirs and so on; Stage IV Measuring

success. Measurement of success is carried out in an open, accounTable and transparent manner

so that successes and shortcomings that need to be corrected for further strategy development

can be identified (Drum & Moore, 2005).

Figure 1

Diagram of the Stages of the Ecotourism Planning and Development Process

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Sustainable Tourism

Wise growth in tourism development occurs when the interests of all citizen,

environmental, business and visitor stakeholders are taken into consideration. Thus, it is the

role of the destination manager to work through partnerships to: engage with creative, visitor

experiences, Protect and enhance local culture and the environment, Engage and benefit

Residents quality of life, Achieve business profits. Wise tourism development as in Figure 4

(Heshmati et al., 2022).

Figure 2

Tourism Growth Wise

Only after the needs of businesses, visitors, the environment and residents are

simultaneously covered does “Wise Growth” occur in tourist destinations. “It should be noted

that “growing” tourism is not limited to economic terms. “Growth in social, capital, or

environmental benefits is also important for improving the quality of all local life and visitor

experiences.”

RESEARCH METHODS

Based on the problem formulation of this research, namely how the community of

Tinggan Traditional Village and other stakeholders respond to the development of

collaboration-based ecotourism in the Pucak Tinggan area using a mixed methods approach.

The mixed methods used are mixed-methods sequential explanatory. Qualitative data (text) is

collected and analyzed second in sequence and helps explain, or elaborate, the quantitative

results obtained in the first stage. The second phase, qualitative, builds on the first phase,

quantitative, and the two phases are connected in an intermediate stage in this research. The

rationale for this approach is that quantitative data and subsequent analysis provide a general

understanding of the research problem (Muzakki, Naufal Ahmad and Ibrahim, 2020).

The location of this research is in the Pucak Tinggan area which is in the Tinggan

traditional village area, Petang sub-district, Badung Regency. Pucak Tinggan, Bali Island,.

Preliminary studies conducted by researchers and the results of FGDs that have been

carried out show that the Bali Provincial Forest Management Unit will grant a portion of the

Pucak Tinggan forest to the people of the Tinggan traditional village to manage, in addition to

that, flower garden entrepreneurs who have flower gardens in the Pucak Tinggan area intend

to collaborate in developing tourism, the three stakeholders intend to collaborate in developing

tourism in the Pucak Tinggan area, therefore they really need tourism development planning:

identifying tourism potential, carrying capacity analysis, site plans, governance planning and

tourism development strategies.

Investigation of Ecotourism Development Based on

Collaboration Between Tinggan Indigenous Peoples Aad

Stakeholders in The Pucak Tinggan Area of Bali

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Primary data was obtained directly from observations resulting from interviews, focus

group discussions, and through distribution questionnaire. Data secondary taken from

previously available data from previous research, articles, documents related to this research

such as the history of the Pucak Mangu temple, the geographical and demographic conditions

of the Tinggan traditional village and other data that was not processed in this research.

Questionnaire answers are based on the statements in Table 1(Wibawa et al., 2018).

Table 1

Questionnaire Answers and Scores

Answer

Code

Score

Strongly agree

Agree

Disagree

K.S

Don't agree

T.S

Strongly disagree

The stakeholder community response questionnaire is prepared based on constructs or

variables and indicators as in Table 2 (Kotler & Keller, 2009).

Table 2

Constructs or Variables and Indicators

Variable

Element

Indicator

Measurement

Source

Communi

response

Collaboration-

based

ecotourism

development

Sapta Pesona

1. Tourist products

2. Management

3. Cooperation

1.Security

2. Order

3. Cleanliness

4. Coolness

5. Beauty

6. Hospitality

7. Memories

Ordinal with

score

Ordinal with

score

Observation

Results

Awareness-

Tourism-And-

Sapta-Charm

Guidebook

(Kemenparekr

af)

Economy

1. Improving the

community's

economy

2. Job opportunities

Ordinal with

score

Mitchell, 2001

(in Sassenberg,

2009)

Socio-cultural

1. Community

activities are used

as tourist attractions

2. Preservation of

cultural arts

Ordinal with

score

Mitchell, 2001

(in Sassenberg,

2009)

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Environment

1. Waste handling

2. Environmental

Conservation

Ordinal with

score

Mitchell, 2001

(in Sassenberg,

2009)

Interviews were conducted with research informants such as Pucak Tinggan ecotourism

management stakeholders, namely traditional village heads, POKDARWIS, KTH Mekar Sari,

and other stakeholders. Interview guidelines were used to obtain data about tourism potential,

natural resources, human resources, activities and attitudes of the Tinggan Traditional Village

community and responses from other stakeholders; Hand Phone Contains Camera and

Recording Device, GPS (The Global Positioning System. QuestionnaireThere are several types

that are distributed, namely: 1)questionnairewhich was distributed tostakeholders (indigenous

communities) using a purposive sampling technique, namely 296 populations, namely heads

of families from the Tinggan traditional village, totaling 120 families. Next, 10 informants

from the community were used, then 5 other stakeholders each from government, media,

academics and society. Questionnaire Forformulate Collaboration-based ecotourism

development strategies in the Pucak Tinggan area were given to experts, totaling 11 people

consisting of 3 community leaders from the Tinggan traditional village, 2 entrepreneurs, 2

government people, 2 academics, 2 media crew.

The object of observation used as a place to study this research is observing the tourism

potential of Pucak Tinggan, identifying actors or people who play certain roles or activities

related to Pucak Tinggan's ecotourism potential and interactions between the activities being

carried out. Interview activities were carried out with a number of informants, namely sources

and respondents who were considered to have competence, both insight and experience

information related to the participants stake holders development Ecotourism based on

collaboration in the Pucak Tinggan area. Documentation, namely carrying out documentation

through making photos, recording the required documents. Documentation is carried out to

obtain direct data about conditionsregionresearch and documents related to the development of

collaboration-based ecotourism in the Pucak Tinggan area in the form of books, photos and

Category

Mark

N (Person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.65 (Strongly Agree)

Based on Table 3, it can be seen that the assessment results from 120 respondents

consisting of the Tinggan Traditional Village community have an average of 4.65 with the

strongly agree category. A total of 78 respondents responded strongly agree, 42 respondents

responded agree. Respondents' answers, which mostly agreed with the collaboration-based

ecotourism development plan in the Pucak Tinggan area, showed support for this project and

recognition of the importance of collaboration between the parties involved. This also reflects

the hope of economic benefits and sustainability for local communities and the surrounding

environment.

Respondents' responses were related to their willingness to play an active role in planning

collaboration-based ecotourism development in Pucak Tinggan

Based on the results of the analysis, the community's response to the ability to carry out

collaboration-based ecotourism development in the Pucak Tinggan area can be seen in Table 5

below.

Table 4

Respondents' Responses Regarding Active Roles in Ecotourism Development Planning,

Both Directly and Indirectly

Category

Mark

N (Person)

Percentage (%)

Strongly agree

56.7

Agree

31.7

Doubtful

11.7

Don't agree

Strongly

Disagree

Total

120

100

Average

4.45 (Agree)

Based on Table 4, it can be seen that the assessment results from 120 respondents

consisting of the Tinggan Traditional Village community and stakeholders produced an

average score of 4.45 (agree) in the good category. A total of 68 respondents said they strongly

agreed, 38 said they agreed and 14 respondents said they were doubtful. The majority of

respondents' answers strongly agreed with an active role in planning ecotourism development,

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both directly and indirectly. This means that respondents recognize the importance of their

involvement and participation in the ecotourism development planning process. It can be said

that the Tinggan Traditional Village community and stakeholders want to have a real influence

and contribution to the development and success of this project. Although there was a small

number who were hesitant about planning ecotourism development, namely 14 respondents or

11.7 percent, this could be because they felt they would not get a direct impact from ecotourism

development.

Respondents' responses were related to helping maintain the security of the Pucak

Tinggan area

Based on the results of the analysis, the Tinggan traditional village community is related

to their willingness to protect the Pucak Tinggan area, which can be seen in Table 5.

Table 5

Respondents' Responses Regarding Contributing to Maintaining the Security of the

Pucak Tinggan Area

Category

Mark

N (Person)

Percentage (%)

Strongly agree

65.0

Agree

35.0

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.65 (Strongly Agree)

Based on Table 5 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.65 in the strongly

agree category. A total of 78 respondents responded strongly agree, as many as 42 respondents

responded agree. This can be interpreted that the people of Tinggan Traditional Village are

very aware of how important it is to maintain security in the Pucak Tinggan area. Respondents

have an understanding of security, which is a key factor in creating a safe and comforTable

environment for tourists and local communities. Apart from that, maintaining security is a way

to welcome tourists well and provide a positive experience for those who come to visit the

Tinggan Traditional Village.

Respondents' responses regarding participation in maintaining order in the Pucak

Tinggan area

Based on the results of the analysis regarding respondents' responses regarding

participation in maintaining order in the Pucak Tinggan area, it can be seen in Table 6 below;

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Collaboration Between Tinggan Indigenous Peoples Aad

Stakeholders in The Pucak Tinggan Area of Bali

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Table 6

Respondents' responses were related to participation in maintaining order

in the Pucak Tinggan area

Category

Mark

N(Person)

Percentage (%)

Strongly agree

73.3

Agree

26.7

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.73 (Strongly Agree)

Based on Table 6 shows the assessment results of 120 respondents consisting of the

Tinggan Traditional Village community, producing an average score of 4.73 in the very good

category. A total of 88 respondents responded strongly agree (73.3%). 32 respondents agreed

with a percentage of 26.7%. This means that the people of Tinggan Traditional Village agree

that order is a key factor in creating a safe, orderly and comforTable environment for all parties

in the area. Apart from that, maintaining order will improve the experience for visitors who

come to the Tinggan Traditional Village.

Respondents' responses were related to maintaining the cleanliness of the Pucak Tinggan

area

In accordance with the analysis of research results regarding respondents' responses

regarding their willingness to maintain the cleanliness of the Pucak Tinggan area environment,

it can be seen in the Table 7.

Table 7

Respondents' Responses Regarding Maintaining the Cleanliness of the Area

Environment High Peak

Category

Mark

N(Person)

Percentage (%)

Strongly agree

68.3

Agree

31.7

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.68 (Strongly agree)

Based on Table 7 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.68 in the very good

category. A total of 82 respondents responded strongly agree (68.3%), 38 respondents agreed

with a percentage (31.7%) This means that the people of Tinggan Traditional Village will agree

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to maintain environmental cleanliness in the Pucak Tinggan area, reflecting awareness,

commitment and responsibility. from local communities regarding the sustainability and

beauty of this tourist destination.

Respondents' Responses Regarding Maintaining the Coolness of the Pucak Tinggan Area

The results of research analysis regarding respondent responses regarding maintaining

the coolness of the Pucak Tinggan area can be seen in Table 8 below;

Table 8

Respondents' Responses Regarding Maintaining the Coolness of the Pucak Tinggan

Area

Category

Mark

N (Person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.65 (Strongly agree)

Based on Table 8 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.65 in the very good

category. Respondents who responded strongly agreed were 78 people (65%) and 42 people or

35% responded agree. This means that the people of Tinggan Traditional Village and

stakeholders have the desire to maintain coolness, because coolness can affect the comfort of

visitors who come to Tinggan Traditional Village.

Respondents' responses were related to seeking beauty in the Pucak Tinggan area

Based on the results of research analysis regarding rRespondents related to seeking

beauty in the Pucak Tinggan area can be seen in Table 9;

Table 9

Respondents' Responses Regarding Striving for Beauty in the Environment

Peak Tinggan area

Category

Mark

N(Person)

Percentage (%)

Strongly agree

56.7

Agree

43.3

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.56 (Strongly agree)

Based on Table 10 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.56 in the strongly

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Collaboration Between Tinggan Indigenous Peoples Aad

Stakeholders in The Pucak Tinggan Area of Bali

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agree category. Respondents who responded strongly agreed were 68 people (56.7%) and those

who responded agreed were 52 people (43.3%). This could mean that the people of Tinggan

Traditional Village show their concern for the environmental conditions in the area. They want

to keep the environment clean, well maintained and attractive, so that it can provide a positive

experience for visitors and respondents understand that environmental beauty is an important

factor in attracting tourists and maintaining the attractiveness of a destination.

Respondents' Responses Regarding Being Friendly to Every Tourist Who Visits the

Pucak Tinggan Area

The results of research analysis regarding respondents' responses regarding being

friendly to every tourist who visits the Pucak Tinggan area can be seen in Table 10.

Table 10

Respondents' Responses Regarding Being Friendly to Every Tourist Who Visits the

Pucak Tinggan Area

Category

Mark

N(person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.65 (Strongly Agree)

Based on Table 11 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.65 in the strongly

agree category. Respondents who responded strongly agreed were 78 people (65%) and 42

people responded agree (35%). This means that the people of Tinggan Traditional Village

understand that a good reception of tourists can improve their reputation and attract more

visitors in the future.

Respondents' responses related to always being polite to tourists who visit Pucak Tinggan

The results of the analysis in research on respondents' responses regarding being polite

to tourists visiting Pucak Tinggan can be seen in the Table 11

Table 11

Respondents' Responses Regarding Being Polite to Tourists

Visit to Puncak Tinggan

Category

Mark

N (Person)

Percentage (%)

Strongly agree

73.3

Agree

26.7

Doubtful

Don't agree

Strongly Disagree

Total

120

100

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Average

4.73 (Strongly Agree)

Based on Table 11 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.73 in the very good

category. All respondents responded strongly agree. This means that the people of Tinggan

Traditional Village realize that polite behavior will create a positive impression that will have

an impact on the image of the area. This can be an additional attraction factor for potential

visitors.

The relevant respondents will be ready to help tourists according to their abilities

Based on the results of research analysisRespondents' responses regarding trying to be

ready to help tourists according to their abilities can be seen in Table 12.

Table 12

Respondents' Responses Regarding Trying to Help Tourists

According to Ability

Category

Mark

N(Person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.65 (Strongly Agree)

Based on Table 12, it can be seen that the assessment results from 120 respondents

consisting of the Tinggan Traditional Village community produced an average score of 4.65 in

the very good category. A total of 78 people (65%) responded strongly agree, 42 people (35%)

responded agree. This means that the people of Tinggan Traditional Village have a level of

empathy and concern for the needs and desires of tourists. They are willing to help to the best

of their ability to ensure a positive experience for visitors. Apart from that, this positive

response also reflects the proactive attitude of the respondents. They are not only willing to

help if asked, but are also ready to actively look for ways to meet travelers' needs.

Respondents' responses related to helping build a good image of the Pucak Tinggan area

so that it brings good memories for tourists so they are interested in visiting again

Based on the results of research analysis regarding respondents' responses regarding

helping to build a good image of the areaTinggan Peak brings good memories for tourists so

they are interested in visiting again, which can be seen in Table 13

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Table 13

Respondents' responses related to helping build a good image of the Pucak Tinggan

area so that it brings good memories for tourists so they are interested in visiting again

Category

Mark

N(Person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.65 (Strongly Agree)

Based on Table 13 shows the assessment results of 120 respondents consisting of the

Tinggan Traditional Village community and produced an average score of 4.65 in the very

good category. A total of 78 people (65%) responded strongly agree, as many as 42 people

(35%) responded in the affirmative. This means that the people of Tinggan Traditional Village

reflect the respondents' commitment to the quality of the visitor experience. They want tourists

to have a good experience and take home positive memories from the Pucak Tinggan area.

Respondents' responses regarding the development of ecotourism in Pucak Tinggan can

improve the community's economy

Based on the results of research analysis of respondents regarding the development of

ecotourism in Pucak Tinggan which can improve the community's economy, it can be seen in

Table 14.

Table 14

Respondents' responses regarding the development of ecotourism in Pucak Tinggan can

improve the community's economy

Category

Mark

N (Person)

Percentage (%)

Strongly agree

Agree

33.4

Doubtful

3.3

Don't agree

3.3

Strongly Disagree

Total

120

100

Average

3.51 (Agree)

Based on Table 15 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 3.51 in the good

category. A total of 72 people (60%) responded strongly agree, 40 people (33.4%) responded

agree, 4 people (3.3%) responded with doubts. This means that the Tinggan Traditional Village

community considers ecotourism development as a way to diversify local community income

sources. This can reduce dependence on certain economic sectors and increase economic

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stability. However, the people of Tinggan Traditional Village who responded were doubtful,

possibly pessimistic about the success of ecotourism development which could boost their

economy.

Respondents' responses regarding the development of ecotourism can open up

employment opportunities for the community, both directly involved in management and

independent businesses such as selling garden products, beekeeping, souvenirs, etc.

Based on research analysis of respondents regarding the development of ecotourism, it

can open up employment opportunities for the community, both directly involved in

management and independent businesses such as selling garden products, beekeeping,

souvenirs, which we can see in Table 15.

Table 15

Respondents' responses regarding the development of ecotourism can open up

employment opportunities for the community, both directly involved in management

and independent businesses such as selling garden products, beekeeping, souvenirs, etc.

Category

Mark

N(Person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.65 (Strongly Agree)

Based on Table 15 shows the assessment results of 120 respondents consisting of the

Tinggan Traditional Village community and produced an average score of 4.65 in the very

good category. As many as 78 people (65%) responded strongly agree, 42 people (35%)

responded agree. This means that the people of Tinggan Traditional Village view the

development of ecotourism as having the potential to create new jobs and stimulate the local

economy in the Pucak Tinggan area. They believe that ecotourism can be a driving force for

economic growth.

Respondents' responses regarding cultural arts in traditional villages can be staged as

part of tourist attractions

Table 16

Respondents' Responses Regarding the Arts and Culture in Traditional Villages

Can be staged as part of a tourist attraction

Category

Mark

N(Person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

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Stakeholders in The Pucak Tinggan Area of Bali

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Total

120

100

Average

4.65 (Strongly agree)

Based on Table 16 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.65 in the strongly

agree category. A total of 78 people (65%) responded strongly agree, 39 people (32%)

responded agree and 3 respondents (3%) gave a hesitant response. This means that the people

of Tinggan Traditional Village believe that cultural arts performances can add value and the

attraction of the destination, as well as cultural arts performances can give visitors a deeper and

more meaningful experience about the culture and traditions in the Traditional Village.

Respondents' responses regarding cultural preservation can be carried out in line with

the development of ecotourism inHigh Peak

Based on the results of research analysis regarding respondents regarding cultural

preservation, it can be done in line with the development of ecotourism in the peaks, which can

be seen in the Table 17.

Table 17

Respondents' responses regarding cultural preservation can be carried out in line

with the development of ecotourism in Pucak Tinggan

Category

Mark

N (Person)

Percentage (%)

Strongly agree

73.3

Agree

26.7

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.73 (Strongly agree)

Based on Table 17 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community and stakeholders produced an average score of

4.73 in the very good category. A total of 88 (73.3%) respondents responded strongly agree.

This means that the people of Tinggan Traditional Village have agreed by showing an

understanding that cultural preservation and natural environment preservation are closely

related. They realize that culture and nature are two aspects that are interrelated and influence

each other.

Respondents' responses related to tourists wanting to be involved in community activities,

for example carrying out environmental clean-up activities, planting trees, gardening

Based on the research analysis of respondents regarding tourists who want to be

involved in community activities, for example carrying out environmental cleaning activities,

planting trees, gardening can be seen in Table 18.

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Table 18

Respondents' responses related to tourists wanting to be involved in community

activities, for example carrying out environmental clean-up activities, planting trees,

gardening

Category

Mark

N(Person)

Percentage (%)

Strongly agree

Agree

Doubtful

Don't agree

Strongly Disagree

Total

120

100

Average

4.58 (Strongly agree)

Based on Table 18 shows that the assessment results from 120 respondents consisting of

the Tinggan Traditional Village community produced an average score of 4.58 in the strongly

agree category. A total of 75 respondents (63%) responded strongly agree, and 40 respondents

(33%) responded agree and 5 respondents stated they were doubtful with a percentage of 4%.

This means that the people of Tinggan Traditional Village view that tourist involvement in

positive activities such as cleaning the environment or planting trees can help them build

stronger emotional connections with the destinations they visit. This can increase the sense of

responsibility for the sustainability of the destination. Apart from that, through participation in

community activities, tourists can build positive relationships with local communities. This

creates a mutually beneficial atmosphere and strengthens the relationship between both parties.

CONCLUSION

The Desa Adat Tinggan community supports the development of a cooperative economy

in Pucak Tinggan, believing that it benefits various stakeholders, including local communities,

the government, and the community. The community supports the development of a

cooperative economy by promoting research and innovation to create a more effective and

holistic cooperative model. The government's involvement in the development of cooperatives

contributes to the success of the cooperative economy in Pucak Tinggan. The media's influence

on the cooperative economy can influence the vision of Bali, a community living in the Tri

Hita Karana region, as a cooperative economy benefits society, environment, and governance.

The novelty of this research is the development of ecotourism in the Pucak Tinggan area based

on collaboration. The main stakeholders, namely the Community, Entrepreneurs and KPH

Forest Service of Bali Province, strengthen each other in realizing their vision and vision. Other

stakeholders, namely Academics, Media crew also provide response and support. In planning

the development of ecotourism in the Pucak Tinggan area, tourists also respond positively

because in the Pucak Tinggan area the natural conditions are still beautiful, the cultural heritage

is well preserved and the hospitality of the residents is very good.

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I Wayan Pantiyasa

, I Nyoman Darma Putra

, Made Antara

, I Wayan Suardana

, I

Ketut Antara

(2024)

First publication rights:

JoSS - Journal of Social Science

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